Why Cartier Watches Are So Hot In China

As a big brand that relies on jewellery, of course, it has the ability and financial resources to strive for excellence in all aspects of workmanship, materials, and technology. The Cartier show particularly emphasized the Chinese style. In fact, the company also has a strong interest in African, ancient Egyptian, Indian, and Russian styles. These have been integrated into the company’s tradition and become a source of inspiration that is full of change and charm. .

Cartier time art exhibition

什么 What are the most impressive events of the twentieth century? It is undoubtedly the tragic two world wars. Second? The benevolent sees the wise. For example, the October Revolution and the rise of socialism, the development of relativity and modern physics, the atomic bomb and nuclear weapons, the birth of new China, and the flight of humans into space. Among them, the Great Depression of 1929-1933 can certainly be included in the top of the candidate list. Take the latter as an example. Prior to this, although people experienced economic turbulence from time to time, no one could ever imagine that it would plunge people from cities and villages throughout Europe and the United States, as well as the world. However, even in those tragic days, there are still many exciting things, even the romance and legend are passed on to this day.

This is my strong feeling for the ‘Cartier Art Exhibition’ exhibited at the Shanghai Museum of Contemporary Art from mid-July to mid-October this year. As a global tour exhibition, the Cartier Collection’s global tour has covered the world in recent years, from Paris, London, St. Petersburg to New York, Singapore, and Beijing. It is a well-known classic display. My personal attention to the exhibition is mainly concentrated in the 1920s and 1930s. This is a special era full of uncertainty and self-danger. What was Cartier doing at the time a global company? It’s fun to go to a foreign country to find new inspiration and develop a series of classic themes for the company.

Originally, twentieth-century Europeans had a special interest in exotic customs, from Livingston-style expeditions to African outbacks, scientific expeditions at the north and south poles represented by Amundsen, and a large number of oriental daily handicrafts pouring into Europe. Etc., have become the target of people’s attention and discussion and even social trends. However, Cartier’s vision is obviously more broadened, not only reflecting the relatively ancient Egyptian style that the French are relatively familiar with, but also embellishing his luxurious products with a series of Chinese styles that they are not very familiar with or even a little bit understandable-in In the exhibition, people can appreciate a series of oriental-style porch clocks, which are titled ‘Chinese porch’. In fact, they have mixed many characteristics of Chinese and Japanese classical temples. You can even see jade carvings such as carp, guanyin, and cymbals, as well as corals and pearls, which are actually produced by Chinese craftsmen. They are also used on watches and clocks, making the Chinese look familiar. It is worth noting that from the European perspective, it seems that Chinese culture naturally has a strong mystery. Cartier is particularly willing to match his own unique technique, the mysterious clock, with Chinese style. The special design that uses the crystal gears to transmit power and allows the two hands of hours and minutes to float freely in the air. It truly expresses the mystery of time and makes the charm of Chinese culture more intuitive and vivid. To show.

As a big name that started from jewelry, of course, it has the ability and financial resources to strive for excellence in all aspects of workmanship, materials and technology, but what is most impressive about Cartier is that it is not limited to many of these complex and difficult details, and the simplest factors are ever-changing. Without losing its eye-catching charm. Take the clock as an example. Until today, the jewelled small table clock from the company still likes to decorate with various colors of gems into lotus, fairy crane, magpie and other patterns. People familiar with China almost immediately see the Chinese taste in it, and its luxury The style is actually sought after around the globe. One of the most impressive was the 1990s Cartier jewellery table clocks that were ‘looted’ by collectors at the Sotheby’s auction in Hong Kong last April. They were made of diamonds, sapphires, rubies and emeralds. Standing on one foot on two small lotus flowers made of pink gems and nephrite green leaves, the posture is elegant. Looking down at another lotus flower studded with diamonds inside and outside, it obviously has the oriental exoticism.

It seems that it is because it is displayed in China that the Chinese style was particularly emphasized in this Cartier exhibition. In fact, the company also has a strong interest in African, ancient Egypt, Indian, and Russian styles. These have been integrated into the company’s tradition and become Its change is full of charm and inspiration.